By
reading the post Don’t Compete with Your
Customers found at AxiomCPA blog page, it is clearly to see how this post
is related to the delivery and style. The post is basically talking about how
business should be focus on to make success. Specifically, take laundry services as an example: regards to majority of families
have laundry room in their house, people can basically do their laundry at
home, however, there are still many clothes have to dry clean, and usually
people do not have the facility to do this. In this situation, most people
would pay money and take their clothes to the laundry services. Therefore, what
laundry services business should do is investing better facility to do best on
dry clean rather than focus on regular washing and drying. Moreover, take tax
return as another example: be an accountant can provide people put together a
plan of attack and accountability to meet your 5 and 10 years goal. Oppositely,
software like TurboTax can prepare a business tax return for you, but it can
never suggest you about further planning. In this way, society requires
accounting and some of them are professional on this area.
Now
considering the delivery and style of the post, the author uses formal language
to develop his personal opinion, and then provides examples to persuasive the
audience to consider his understanding. Also, it is clearly to see who is the
target audience in this post. By reading the examples he provided, his uses
business companies, as the primary audience, and speaking in a friendly way to
give reason why do not compete with your customers. Thus, it is the best way to
use blog to express his opinion to companies who are still struggle with the
management.
In conclude,
it is obvious that author target on a specific groups of people, and using
examples to make his opinion persuasive. Personality, I think it is a useful
strategy for companies and businesses to know what they should focus on and an
understanding of “ do not compete with your customer”.
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